​In recent years, job search methods and practices have become increasingly digital. However, as you move forward with your job search efforts, you will soon learn that hard copies of your resume still play a significant part in your success.
 
Two of the most common scenarios where you will need hard copies of your resume are when you attend a job interview or a job fair and most people tend to overlook the actual paper they use to print their resume.
 
Many people wonder “how to write a resume that will stand out”. Of course, the content of your resume matters more than the resume paper. But let’s not forget that you are in a competition. It is when you go the extra mile and learn how to choose the right resume paper that you will make your resume stand out from the crowd. Not to mention resume paper lasts much longer than regular paper. 

Below are brief descriptions about the varieities in style and quality when it comes to choosing resume paper. 

The available shades are usually white, light grey, ivory, and even blue/grey.

• White resume paper - This could be a very conservative look. While other colors may help you stand out, many job seekers choose this color.
• Ivory resume paper - The ivory shade is readily available and it could be your safest choice if you want to stand out a little. Many job seekers and employers alike prefer this shade.
• Resume Paper in other colors - If you search for it, you will probably find that resume paper is available in many shades and colors. Experts’ opinions remain controversial because many employers find color paper to be unprofessional. Although for some professions—often in creative fields--colored resume paper could be a better choice. Of all the colors, aside from white and ivory, light gray may be the safest.

Watermark is used on high-quality paper. As you use any brand of resume paper with watermark, make sure the watermark is only visible under the light because you do not want the watermark to distract attention from your resume content. Next, make sure your resume is printed right side up. In other words, when you're holding the resume as you're reading it, the watermark should be readable (I am not saying visible, but when held under the light, the watermark should be seen the right side up and not backward).

​Of course, this is not a deal-breaker obviously but why take the risk of recruiters noticing that your resume is printed backward and thinking you are sloppy?

You’ve never had a résumé before. Maybe you’ve never needed one. But now you do. And you don’t know where to start.
 
The primary purpose of the résumé is to get you the opportunity to interview for the job. Everything you do — and include — should focus on this goal.
 
Your résumé should be targeted to be effective. If you don’t know what you want, it’s going to be difficult for the reader to know. The first step is to determine what skills, experience, and education are needed for your target job.
 
The late résumé guru Yana Parker used to say, “A résumé without a job target is like a book without a title.”
 
Understand that your résumé is not a “career obituary.” It will not — and should not — include everything you’ve ever done in your career.
 
It still needs to be accurate, but you don’t need to list every job you’ve ever held. Nor do you have to list every aspect of the responsibilities that you held.

Your job descriptions on your résumé should not be extremely detailed because your résumé is not a Training Manual for other people to learn how to do your job. Your résumé should only give your audience an idea about "your results". If they are interested in details pertaining to "how" you produced those results, they will ask you in the interview. So, please learn to make the distinction between an actual "job description" and effective "resume content".
 
Your résumé is not a legal document, unlike a job application that asks you to list all your career experience and that you sign, acknowledging that the information is accurate and complete.
 
Instead, your résumé is a marketing document.
 
The most important thing to remember is: The résumé is not about what you want — it’s what you can offer to an employer.
 
In her book, “Résumé Magic,” author Susan Britton Whitcomb explains there are 10 main reasons that motivate employers to hire. These include your ability to help the company:

• Make money
• Save money
• Save time
• Make work easier
• Solve a specific problem
• Be more competitive
• Build relationships/an image
• Expand business
• Attract new customers
• Retain existing customers

 
Everything you put in the résumé — or don’t put in the résumé — should relate to the job that you’re seeking, demonstrating to the person with the authority to hire you for that job what you can do for the company in that position. When trying to decide whether or not something is relevant, think about the Hiring Manager.
 
Technology has changed the hiring process in some ways, but the essence is still the same: How can you attract the attention of the person who has the power to hire you and get the opportunity to get in front of him or her and demonstrate you’re the right fit for the job?
 
If you are submitting your résumé online, it’s very likely that your résumé will go into an applicant tracking system, which is software that helps hiring managers track applications and select which candidates to interview.
 
Applicant tracking systems — and the integration of technology into the application process — underscore the importance of tailoring your résumé and cover letter for the role you’re seeking. If there are specific words and phrases used in the job announcement, make sure those are included in your résumé. You can’t simply create a résumé and use it to apply to 100 different jobs. Not only is that inefficient, but it’s ineffective.
 
Résumés are not “one size fits all.” You can’t expect a résumé focused on one type of role to open doors for you in another career field. A résumé written for a job as a Middle School Principal is not likely to generate interviews for a role as a Sales Professional. Nor is a résumé written for a Social Media Specialist going to work for someone applying as an Executive Assistant. There may be aspects of the résumé that you can use in both versions of the résumé, but you can’t use the same document.
 
Nor can you copy someone else’s résumé — even if it’s incredible — and expect it to work for you in landing your dream job. Even if the résumé lands you an interview, you need to be able to speak to the experience and accomplishments described. You not only have to walk the walk, you have to talk the talk.
 
Tell a story with your résumé. How did what you’ve done in the past lead you to the right combination of skills, experience, and education for the job you want? Who are you? What sets you apart? What can you do for the company that no one else does?
 
If you are a recent graduate with little to no work experience in the field you’ve studied and are targeting, your strongest qualifications are your just-completed education and any internships, projects, or relevant volunteer experience.

Fired. Laid off. Let go. Downsized. Right-sized. These are all euphemisms for unemployment. No matter what you call it, it means you’re out of a job.
 
Whether you think you might be in danger of losing your job, or you’ve already gotten the axe, this guide will help you make the successful transition to your next job.
 
What’s important to remember is that you can be great at your job and still lose it. The economy, changes in the industry, mergers and acquisitions — all of these can affect your job. Even if you were fired because of something you did (or didn’t do), this moment doesn’t have to define your career.
 
“The number of job openings fell to 7.1 million on the last business day of February, the U.S. Bureau of Labor Statistics reported on April 9, 2019. Over the month, hires and separations were little changed at 5.7 million and 5.6 million, respectively. Within separations, the quits rate was unchanged at 2.3 percent and the layoffs and discharges rate was little changed at 1.2 percent.”
 
It defines “separations” as employees “separated from the payroll” during a specified period. This includes employees who left voluntarily (quit) as well as layoffs and discharges, retirements, transfers, deaths, or separations due to employee disability. With workers changing jobs an average of every five years (according to the BLS), it’s not unusual for some of those changes to come from layoffs or being fired.

Sometimes, there are signals when the loss of your job is imminent. Some of these are strong signals — your company is bought or merged into another company. (Another red flag is if there is a lot of duplication in job titles or functions within both companies. In this case, generally, the acquiring company’s employees will be the ones to stay.) Or your company loses a major client or the industry as a whole faces a crisis. An economic downturn may make you wonder if your job is safe. And don’t ignore the company grapevine. Anytime you hear rumors of layoffs, there is often a grain of truth to the tale. Or maybe you’re having a clash of personalities with your boss. On a related note, anytime you get a new boss, beware.
 
Other times, you may not have an inkling that there is trouble in the company. The writing may not be on the wall, and you may be fired “out of the blue.” In hindsight, you realize you had started to be left out of key decisions or meetings. Or some of your workload had been shifted to other employees. But the changes were subtle. You can see them now, but you didn’t see them at the time.
 
If you’re worried about losing your job, but you haven’t yet been fired, here are some things you should do to prepare:

Market-Connections' resume samples

• Check out your company’s employee handbook and/or your employment agreement with the company to find out what’s owed to you. What is the company policy on accrued — but unused — benefits? Are you entitled to cash out unused vacation time, or is it “use it or lose it?” Also review the section that outlines what constitutes “termination for cause.”
• Tighten your belt (financially speaking). Are there expenses you can cut out for the time being? (Services you’re not using, subscriptions you didn’t realize you had, or extra features/benefits you can remove?) Now is the time to start stockpiling an emergency fund for your living expenses, especially if you’re living paycheck-to-paycheck. Don’t wait until you actually lose your job to assess your financial situation.

You may also want to start searching for a new job. It’s almost always easier to find a job when you have a job, so if you think your job really is in jeopardy, you might want to start looking for your next job now. 

​In most cases, you’ll be asked to leave the building immediately, and will be escorted off the premises (especially in mid-size or larger companies). You may not get a chance to pack up your personal belongings yourself, or even say good-bye to your colleagues. While it may feel unfair, it’s a safety concern for the company. Some fired employees have taken revenge on the company by destroying files or making a big scene, and that makes employers wary of letting you pack up your own belongings. If you are missing items or need access to information after you’re let go, contact the HR Department and/or your Supervisor for resolution.
 
It can be difficult to do, but try to leave on good terms. You may end-up back at that company again at some point, or working with the same people in a future job. Plus, your future employer may contact the company for a Reference and/or you may want a Recommendation from your most recent Supervisor.

​The shock of losing your job can be overwhelming. However, the decisions you make during this time are crucial to making a successful transition to a new position.
 
One of the first things to do after being fired is to check into unemployment insurance benefits. If you are fired from a job, you are generally eligible for unemployment compensation unless your employer proves you left your job voluntarily (you quit or resigned), or you were discharged for misconduct. (And there is an appeals process even if your employer initially makes this claim.)
 
The unemployment insurance system (UI) is a partnership of the federal government and state programs. Created in 1935, contributions are paid into the system on behalf of workers so they have an income if they lose their jobs. The basic UI program is managed by the states, although the U.S. Department of Labor oversees the system. States provide most of the funding and administer the benefit payments. Although states must follow federal requirements, they generally establish their own eligibility criteria and benefit levels.
 
As of January 2013, regular unemployment insurance benefits — in most states — run for 26 weeks (plus one unpaid “waiting week”). For people who have not yet found a job within that time frame, Emergency Unemployment Compensation (EUC) and Extended Benefits (EB) offer additional compensation. Each of these programs has a different deadline. Consequently, the number of weeks you are eligible for will depend on when you filed your original claim.
 
The permanent Extended Benefits (EB) program typically provides an additional 13 or 20 weeks of compensation to the unemployed who have exhausted their regular benefits in states where the unemployment situation has worsened dramatically.
 
Your unemployment payment depends on your weekly earnings prior to being laid off, and the maximum amount of unemployment benefits available (this will vary by state). Unemployment benefits typically replace about half of your previous earnings, subject to a maximum benefit level. (Some states offer higher benefits to jobseekers with dependents.) Because the benefit is subject to a cap, unemployment insurance benefits replace a smaller share of previous earnings for higher-wage workers than for lower-wage workers.
 
The unemployment insurance program provides benefits to people who:

​​Check and see if your state offers an unemployment insurance calculator. (A simple Google search can identify if one is available.) There are two types of unemployment calculators — one that tells you how much money you are entitled to collect, and another which tells you how many weeks you are eligible to collect unemployment.
 
You may be eligible for unemployment benefits if:

​​You may not be eligible for benefits if:

​
​File your claim for unemployment benefits as soon as possible. If you wait, you may lose out on benefits. You must meet eligibility requirements, but you can determine these from your state’s unemployment office. You may even be eligible for benefits (even partial benefits) if you work part-time. You may also be eligible to collect unemployment benefits while you are collecting severance or other benefits from your current position. Getting paid for unused vacation time you accrued normally does not affect your eligibility. However, you will not be eligible for benefits if you continue to receive your full salary and benefits your employer paid while you were employed.
 
One thing you may not have realized is that unemployment benefits count as taxable income on your federal tax return. Unemployment compensation may or may not be taxable in your state. Check with the Department of Labor in your state for information. Make sure you set aside part of the money for taxes if taxes are not withheld from your payment. (In many states, you must request that taxes be withheld from your payment.) You may have to make quarterly estimated tax payments if you do not have taxes withheld from your unemployment benefit payments. Check with your tax advisor for advice.
 
Getting fired may also open a new door to self-employment. But if unemployment benefits require jobseekers to continue looking for traditional work full-time, someone pursuing self-employment may lose their unemployment benefits, because they are not “actively seeking work.” In 2012, the Middle Class Tax Relief and Job Creation Act authorized $35 million in funds to encourage states to enhance and promote Self-Employment Assistance (SEA) programs. SEA entitles unemployed individuals to claim jobless benefits while simultaneously gaining access to small business development assistance. An individual with a “viable” business plan can continue to receive unemployment benefits as long as they are working full-time to get a new company off the ground. Under this program, individuals receive financial aid equal to their unemployment insurance benefits for a maximum of 26 weeks while they receive entrepreneurial training and other resources (including counseling and technical assistance) to help them launch a business. However, note that you are not eligible to receive extended unemployment benefits if you participate in the SEA program — you are limited to 26 weeks of payments. Check with your state’s Department of Labor to see if they offer a SEA program.
 
There are also retraining and job support services available through the federal government. The national system of local One-Stop Career Centers (established by the Workforce Investment Act of 1998) offers job search assistance, career counseling, job search workshops, labor market information, and other employment services. You may access many of these services for free. Some programs provide funds for transitional training to individuals unable to obtain or retain employment. 

​Some of these services are authorized through the Trade Adjustment Assistance (TAA) program to assist employees who lost their job due to international competition — for example, if their company shifted production or services offshore. TAA-eligible workers may also receive job retraining. The total period of unemployment benefits for a TAA-certified individual may last as long as 130 weeks.
 
The Workforce Investment Act of 1998 also authorized programs for job training and vocational rehabilitation. These programs are administered by each state, so check with your state’s Department of Labor office for eligibility and access. In some states, you may receive one-on-one job counseling services (“intensive services”), including career testing, development of an individual employment plan, and group or individual counseling and career planning. These services can be accessed in addition to your work with a professional résumé writer. You may also be eligible to receive occupational skills training, private sector training programs, entrepreneurial training, adult education programs, and customized training, although some programs are only available to low-income individuals.
 
Take advantage of the programs available to you. Many of these are paid for through state and federal funds. This isn’t charity. These are programs paid by tax dollars, and the goal is to get you back working again.

You may receive advance notice of your job loss if you are part of a “mass layoff” event, defined as layoffs that involve at least 50 employees from a single company within a five-week period. In April 2013, there were 1,199 mass layoff actions that affected 116,849 workers, according to the Bureau of Labor Statistics.
 
The Worker Adjustment and Retraining Notification (WARN) Act applies to employers with 100 or more employees. WARN requires employers to provide 60 days’ notice in advance of plant closings and/or mass layoffs (unless the layoff resulted from the closure of a faltering company, unforeseeable business circumstances, or a natural disaster). This provides some time to adjust to the prospective loss of employment. Employees entitled to notice under the WARN Act include managers and supervisors as well as hourly and salaried workers.

If you’re part of a mass layoff, consider working with other employees at the company to find new jobs. Start a job search support group, or arrange a lunch-and-learn speaker series to bring in specialists from your state’s Department of Labor to provide information about state-offered services, unemployment compensation, and training opportunities.

You may feel that you were wrongfully terminated from your job. And you may be correct. You can’t be fired for being a whistle-blower (filing a compliant about a company’s illegal activities), or for not being willing to commit an illegal act for an employer. You can’t be fired for discriminatory actions — for example, because of your race, nationality, religion, gender, or age.

​
​However, if you are an employee in an “at-will employment” state, you can be fired without the company having to provide a reason. (Except you cannot be fired for unlawful discrimination, such as if you’re pregnant.)
 
Some experts estimate that 250,000 workers are illegally or unjustly fired each year. If you successfully sue your previous employer, you may be able to recover lost wages or other damages. You may even get your old job back. But litigation can be costly, and even if you win your old job back, it may be an uncomfortable situation to come to work each day.
 
State-specific laws apply, so consult an employment attorney in your city or state for specific guidance. Many offer brief “no charge” consultations.

One of the biggest mistakes many people make after losing their job is not making immediate adjustments in their finances. With the average (mean) unemployment lasting 22+ weeks (BLS data, as of May 2019), and many workers living paycheck-to-paycheck, the first thing you should do is adjust your lifestyle to fit your new financial reality … at least temporarily.
 
Make a list of your current expenses (review your checkbook register, credit card statements, or online banking profile) and see what you can cut out. Determine which of your current monthly expenses must be maintained (mortgage and car payments, utilities, groceries) and which ones you can do without for now. The sooner you make these adjustments, the better off you will be.
 
Once you know what you’ll have to live on (unemployment benefits and savings, for example), you can determine if you need to find other sources of income — for example, a part-time job. (But be aware of the impact this will have on your unemployment benefits.)
 
If your unemployment stretches on for a while, you may need to cut back to only making the minimum payments on your credit card bills, and suspend contributions to your individual retirement account. You may want to consider selling your car or your house to reduce your expenses. Look around your house and see if there is anything you can sell. Consider holding a garage sale. Try to avoid tapping into your retirement accounts, because you will incur a substantial tax penalty. If you have a cash-value life insurance policy, however, you may find that to be a source of emergency cash. (But you will have to pay interest on any loans you take out, and you’ll want to pay the loan back when you are able to.)
 
When you are fired, you may experience a substantial loss in income. As a result, you may qualify for federal programs that determine eligibility based on income. For example, the Earned Income Tax Credit (EITC), Temporary Assistance for Needy Families, or Medicaid.
 
You may also be eligible for special programs for the unemployed. For example, there are programs that may reduce your mortgage payments for a period of time. Your credit card company may reduce your interest rate or lower your required minimum payment due to a job loss. (If you have involuntary unemployment credit card insurance, your credit card company may cover the minimum payment if you are laid off for a specific period of time. However, charges incurred after the layoff are excluded, and if you’re fired for cause, you may not be eligible to make a claim for payment.) Don’t wait to explore your eligibility for these programs.

Putting your résumé together can also provide a boost to your self-esteem as you work to gather your accomplishments.
 
One of the most important questions you can prepare for is, “Why did you leave your last job?” Your answer to this question can mean the difference between being offered your next job, or not. Don’t be defensive in your answer. Don’t badmouth your previous employer. Both of these are huge turnoffs for an interviewer. It can be difficult not to carry the hurt and disappointment of being fired into your search for a new job, but negativity won’t get you far.
 
And make sure the reason you give for leaving agrees with what your previous employer will say in a reference check. (If you didn’t clarify this during the termination meeting, now is the time to follow up with your previous supervisor or the company’s human resources department and find out.)

While it may be difficult to find the silver lining in being fired, there can be some positives. One of the best things about searching for a new job while you’re unemployed is you can be open about your search. You don’t have to worry about your current employer finding out that you’re looking for a new job — which is one of the biggest risks of job searching while you’re working. 

You may also find that you receive more assistance, advice, and guidance from others in your job search if you were laid off than if you were conducting a job search while you are employed.
 
Being let go might also be the push that you needed to make a change. It’s easy to become complacent in your career. When reflecting on this time in their life at a point in the future, many jobseekers say they wish they hadn’t had to go through it, but they ended up in a better job as a result. That may be difficult to see now, but keep that in mind as you move forward. This might be the motivation you needed to make significant changes in your life that were easy to put off when you had a job. 

Enlist the help of others. Form a support group of like-minded people who are ready to tackle the next opportunity. Share leads, contacts, and advice with each other. Celebrate your successes when job offers are received.
 
Get help and support. The older you are, the more fearful you may be. It can be beneficial to seek counseling or career coaching to help you during this time. Don’t be afraid to consult specialists to help you navigate the process — for example, an employment attorney if you feel you’re not being treated fairly by your previous employer.
 
Stay positive. This is probably the most difficult thing to do after being fired, but it’s also the most important factor affecting your future success. It’s normal to feel sad, depressed, angry, or hurt when you’ve lost your job. Acknowledge your loss, but move forward one step at a time. Be sure to take care of yourself — eat right, exercise, don’t hole up at home. Take advantage of the programs and services available to you, and position yourself to be successful in your next job.

There are two types of video interviews — live interviews (using Skype, FaceTime, or LiveMessenger) and recorded Question-and-Answer interviews, also called “time-shifted” video interviews.
 
In a recorded interview, the jobseeker is directed to a website to answer questions on video, using their computer’s webcam. Video interviews provide an apples-to-apples approach to assessing candidates. All applicants are asked the same questions, and the hiring manager can review and rate the responses. These interviews can be easily set up by the company’s HR staff and the recording forwarded to the hiring manager for selection for the next round of interviews.

More common, however, are live video interviews.

In 2012, Robert Half reported in a press release that a survey by OfficeTeam found that 63 percent of HR managers use video technology to conduct job interviews. This was a significant increase from 14 percent who conducted Skype interviews in 2011.

Skype usage has increased dramatically in recent years: more than 300 million minutes of video calls are logged every day. An increasing number of those calls are job interviews.​

In 2018, CNBC reported that job interviews are more commonly conducted by AI robots and included this video to show how AI is changing the way you apply for jobs:​​

On September 20th, 2018, The Wall Street Journal provided details in an episode of Moving Upstream and included this video to show  "how new data science tools are determining who gets hired". 
​

​You can practice a video interview on a computer with a webcam, using the Skype app, or using traditional camera equipment .
 
Even though online interviews are being conducted by webcam, they are  “real” live interviews, and you should be as prepared as if you were sitting across the desk from the interviewer. In fact, you may have to prepare more! After all, you do not have to clean your room before going off to an in-person job interview, but you do need to clear a space for your online interview.

In a 2017 article about "How to prepare for a job interview", CNBC reminds us to be carefull about our vocabulary and warns us against our use of "filler words". 

Each job bord also offers its own advice about video interviews.

• Indeed provides the "Video Interview Guide: Tips for a Successful Interview" .
• Monster.com lists its advice in form of "5 things you must do to prepare for a job interview". ​

Be mindful of where you set up for your video interview. Be sure the area is free of visual distractions (clutter). Carefully consider what is in the background of your AI interview. Make the background interesting, but not distracting. Plain white walls are fine, but boring. Can you frame a desk or bookshelves behind you instead?

Check out your technology well in advance of the interview. Make sure you have Internet connectivity
Make sure your webcam and microphone are working and that your webcam is providing a decent picture. (High definition webcams are available for under $100, if yours is not providing a clear picture.)

You may also have to download the software if it is the first time you are using the application.

One of the best things you can do to prepare for a live video interview is practice. Practice filming a couple of interviews with friends or family members before your job interview. Check the lighting and your volume.
 
As with a phone interview, recording your practice video interview can help you identify areas to work on, or fix. Have your test partner take a few videos.
 
Be sure to account for any time zone differences before the interview.
​​

​Review the guidelines for phone interviews, but also keep these “do’s” and “don’ts” in mind.

DO:
Dress nicely — more than one jobseeker has scheduled a video interview, thinking it would be voice only — and then accidentally found himself or herself on a video  call.
​
Dress from head-to-toe. You may think you do not need to wear dress pants with the shirt and tie since the interviewer is only going to see the top half of your outfit. But you should always expect the unexpected. You never know when you might need to stand during an interview. Pajama pants, jeans,  or shorts with a dress shirt, tie, and jacket just do not work.
 
Keep your clothing color choice in mind. Check how the colors of your clothing appear on camera. Just like TV news anchors avoid some colors — and most small patterns, pick colors that will show up well on video. Jewel tones or pastel colors work best. Do not wear white or black.
 
Practice your video interview wearing the exact outfit you are planning to wear. This trial run will also allow you to test the volume of your system, see how the interview software works (if you are not familiar with it), and make sure your lighting is appropriate.
​

​Lighting is important for virtual interviews. If the light source is behind you, you may appear as a dark silhouette on the screen. Position a lamp or other light source in front of you.

Ensure that your profile photo is professional. This is your first impression from a physical standpoint in a video conference.
 
Positioning is also important. Prop up the computer so that you are not looking down at it and practice where to sit so you are framed correctly by the webcam. Make sure your torso is visible — including your hands — especially if you “talk” with your hands.
 
Look at the webcam when you spmera, it appears to the interviewer that you are looking at them directly.

One “pro” tip is to use a USB-connected headset for an interview instead of using the computer’s speakers. Headsets are inexpensive and can provide a much clearer interview experience.
 
If possible, use a wired Internet connection (plug directly into the Ethernet port) instead of using a wireless connection.
 
If you are using a laptop for the online interview session, plug it in so you have plenty of “juice” (battery life) for the call. You do not want to have to dig for a cord to keep the computer from shutting down.
 
Turn off notifications on your computer and close your other software programs. You do not want to be distracted by beeps every time you receive an email.
 
Speaking of distractions, it is easy to tell on a video interview if you are not paying attention, so keep your focus on the interviewer.
 
Dial up the enthusiasm! Someone who speaks with normal energy in a one-on-one conversation can come across as flat and monotone on a video interview. So it is important to be a little more enthusiastic in a virtual interview than in-person.
 
Smiling is an important strategy for video interviews. Most of the time, when we are listening to someone else, we have a blank expression on our face. But on a video interview, a blank expression comes across as a frown. Keep a slight smile on your face: not a huge grin, just show a few teeth and raise your cheeks slightly. Practice this in a mirror ahead of time.
 
Lean in. You have probably heard that “the camera adds 10 pounds.” The reason for this is that many people lean backwards in their chair, when they should be leaning forward. If you sit back and relax in your chair your head will be further away from the webcam than your stomach. Unfortunately, the camera latches on to whatever is closest…your gut!
 
For women, pay careful attention to your hair and makeup in video interviews. Again, a practice interview session can help you assess this. You may even hire Interview Coaching services.
 
Be mindful of your habits. Just like in a face-to-face interview, the interviewer will notice when you twirl your hair or chew your lip.

You can take notes during an online interview, but do not take too many, or you will come off looking distracted. Take notes with a pen and paper, not on your computer.
 
If you have an online portfolio, keep the link handy. You may want to share it with your interviewer. 

DO NOT:

• Choose a cutesy or unprofessional online name — no nicknames and minimize numbers and keyboard characters. Online, your first impression is your username and photo, so make sure both are professional. Your best bet is your first name and last name as your username.
• Forget to verify the timing of your interview — taking in account any time zone differences.
• Be too quick to answer. With video, there is sometimes a delay or interference, so make sure you pause before answering a question to avoid overtalking the interviewer.
• Forget to silence your cell phone when you are on a video interview.

As with an in-person interview, be sure to inquire about what the next step will be. And write a handwritten thank you note or email as soon as you are off the call.
 
Follow-up is key after a phone or video interview. Research indicates that employers are less likely to keep jobseekers up-to-date about their prospects with the company after a phone interview than with an in-person interview.
​

► ► BE ORGANIZED ◄◄

• Print out a hard copy of your résumé (make sure it is the same version the interviewer has), cover letter, and the job posting/job description.
• Prepare your list of questions you want to ask in the interview.
• Assemble your talking points and company research.
• Record a professional voicemail message on your phone.
• Have a glass of water nearby in case your throat gets too dry.
• If using a cell phone, have your phone charger and an outlet nearby.
• If using a laptop, make sure it is plugged-in and is charging.
• Eliminate any distractions and put up a “Do Not Disturb” sign.
• Have your calendar handy in case you are asked to schedule your next interview.

​The U.S. unemployment rate fell to a 50-year low in September 2018, making candidates more desirable than ever. Maybe you’ve been thinking it’s time for a change. You wouldn’t be alone.
 
According to Ceridian’s 2018-19 Pulse of Talent report, 37 percent of respondents are looking for a new job — either actively pursuing new opportunities (20 percent) or casually seeking a new position (17 percent).
 
Maybe you were passed over for a promotion, or are having trouble getting along with a new boss. The easy answer would be to just quit, but it’s probably not the right answer.
 
When you see someone quit their job in dramatic fashion, that may look like fun (especially after a bad day at work), but there are many reasons why that’s not a good idea.
 
An Addison Group 2019 Workplace Satisfaction Survey of 1,000 jobseekers found 79 percent of respondents say they are likely — or very likely — to look for a new job after a single bad day at work.
 
One of the top reasons why that may not be the right choice is that “unemployment discrimination” is a real thing. Both research and anecdotal evidence have found it’s harder to find a job when you’re unemployed than if you’re job searching while you’ve got a job.
 
One recent survey measured the difference. According to “The Science of the Job Search (2018)” survey by TalentWorks, “People who showed they were currently employed (even if creatively) saw a 149% hireability boost compared to their previously-fired or laid-off competitors.”
 
“Creatively” demonstrating current employment can be anything from continuing to show the work experience as “To Present” on a résumé or LinkedIn profile even after leaving a job to listing a “consulting business” as interim employment.
 
But when a hiring manager looks at your résumé — in particular, at your most recent positions — he or she likely won’t know if you’re not there because you were fired, laid off, or you quit.
 
Quitting can negatively impact your chances of getting hired. And it’s not just about quitting your job — it can be about quitting your job too soon (or looking for another job too soon).
 
The need to demonstrate current employment is particularly important if you haven’t been at your most recent job for very long.
 
According to the TalentWorks research, “People whose shortest job was 9+ months were 85 percent more hireable than people whose shortest job was 8 months or less.”
 
Furthermore, TalentWorks found that you are more hireable for your next job if you are at your current job for 18 months or longer.
 
If you did quit your job, you had better be ready to answer the question in an interview about why you left your most recent position.
 
That’s if you get the chance to interview at all. Recruiters and hiring managers are looking for reasons to narrow down the pool of candidates they will interview. It may be worth your while to address the reason for your departure in a cover letter accompanying the résumé, because leaving that question unanswered may result in your application being discarded in the initial screening process.

​There are many reasons to think about making a change. The Pulse of Talent survey found the top five reasons for quitting include:

• Salary – 28 percent
• Work was not interesting/didn’t like it – 14 percent
• I was not respected – 13 percent
• No opportunity to take on additional responsibility – 12 percent
• Poor relationship with manager – 12 percent

 
Nearly a third of employees in the same survey said they would need to leave their current position to move forward in their career.
 
All of these are “valid” reasons to pursue a job change, but they are not a reason to necessarily quit a job before lining up another one.

When you’re employed and looking for a new position, not only will recruiters and hiring managers be more inclined to interview you, but you’ll also have more money to invest in your job search. Being unemployed can be expensive!
 
The average job search is 13 weeks, according to the Bureau of Labor Statistics (BLS). Could you afford to go without a paycheck for that long?
 
Networking takes time, as does applying for positions. You may have to wait a month for the application window to close, and candidates to interview to be selected. It can take 1-2 weeks after that to even get an interview scheduled, and the hiring decision may not be made for a couple days or weeks after that. Even if you’re available to start immediately, the company may require drug testing or have other pre-employment tasks that can lengthen the time before you actually start the job.
 
On the other hand, conducting a confidential job search while you’re still employed gives you time to prepare the tools required to support your job search. Having a résumé or professional LinkedIn profile professionally prepared can take 2-3 weeks.
 
Instead of simply quitting, you can also prepare yourself for a career move. Rather than quit right now, you might stick it out for six months, using that time to get yourself ready for the next opportunity. For example, taking classes or pursuing a certification that will better prepare you for your next job, or starting a side hustle (that might grow into a full-time opportunity in time).
 
Also, you want to make sure that you’re not running away from something as much as you are running towards something better. Spend some time thinking about what you do want to do next and why this particular job wasn’t a good fit.
 
If you’re looking to change careers, lining up your next job before quitting is even more important. Switching careers itself is more difficult than finding a job in the same industry, and adding unemployment to that equation can make the job search process take even longer. 

​In addition to the time you’ll spend unemployed, there’s the potential costs of being unemployed. When you quit your job, you may lose benefits that will affect you financially. For example, if you need COBRA to continue to have health insurance coverage, that can be expensive. (COBRA is the temporary medical insurance named for the Consolidated Omnibus Budget Reconciliation Act, the federal law that gives people who have lost employer-sponsored health coverage the right to continue their coverage, at their own expense, for at least 18 months. However, the insured is responsible for 100 percent of the insurance premium — plus up to 2 percent for administrative costs — not just the amount you were paying as an employee.)
 
If you quit your job, you likely will not be able to collect unemployment benefits. So even if you think you are going to get fired, it may be better to let that happen. If you are laid off or fired, you may also get severance pay or access to outplacement services.
 
In general, you can only collect unemployment benefits after quitting if you have “good cause” — for example, due to an unsafe work environment, or if you weren’t being paid as promised, or if you were subject to harassment or discrimination. You can check with your state’s unemployment office before quitting to determine if you are eligible for unemployment benefits. It may also be wise to talk with an employment attorney to be sure.

​Now, there may be some valid reasons why you may need — or want to — quit your job immediately.
 
These can include:

• An unsafe work environment
• Unethical or illegal actions — you’re being asked to do something that is against your morals (or that is even illegal)
• Financial issues (for example, you haven’t been paid, or your wages are not what you were promised)
• You are a victim of physical, verbal, or sexual abuse at work
• Personal or family emergency situation
• Your spouse gets a job somewhere else and you need to relocate
• You win the lottery

​The answer is probably yes, depending on where you work. In the United States, all states are formally recognized as “at-will” employment states, meaning the employee can be dismissed by an employer for any reason without “just cause” and without warning, as long as the reason is not illegal. Some states also place limitations on at-will employment, which is more for the employee’s protection in the event of being fired or laid off.
 
Employees not covered by an employment contract are employed “at will,” meaning neither you nor the employer need to provide notice prior to ending the employment.
 
If you have an employment agreement, read it carefully to find out how you need to turn in your resignation. Do you need to provide two weeks’ notice? Do you need to provide notice in writing? Make sure you are following the process outlined in the contract.
 
It’s always a good idea to offer two weeks’ notice to your employer — if you can — even if they turn you down and have you leave immediately. Keep in mind if you quit without giving notice, you are likely burning a bridge with that employer that will lead to negative reference checks in the future. 

If you are going to quit your job, do everything you can to prepare yourself ahead of time:

• Take your belongings home ahead of time. If you quit, you may be asked to leave immediately, even if you offer two weeks’ notice. But do this slowly, so that it’s not apparent that you’re removing items.
• Make sure you collect any electronic items you need — for example, dates and names of trainings, copies of performance evaluations, sales records, etc. And clean off your computer — remove any personal information you wouldn’t want someone else to have access to after you’re no longer with the company.
• Update your résumé or work with a professional to create or update your career documents. This can take 2-3 weeks. You can generally list your current job as “to present” for 30 days before you need to put an end date on it. That means if you quit on March 2, by April 2, you should list your employment dates as [Month/Year] to [March/Year]. But résumés you send out prior to April 2 can use “To Present.”
• On a related note, create or update your LinkedIn profile. But do it slowly. You don’t want to go from a new profile to having 200 new connections in a week. And check your privacy settings so your network doesn’t get notified anytime you update the information on your profile.
• Review your company employee handbook and/or your employment agreement to determine what you’re entitled to if you leave the company. Can you cash out unused vacation time, or is it “use it or lose it”? If it’s “use it or lose it,” you may want to use some of your vacation time before you leave (and spend that time working on your job search)! Also look at stock options or retirement vesting schedules — you don’t want to quit a month before you’re entitled to these benefits.
• Cut your costs. Now is the time to start stockpiling an emergency fund. Look at your budget and see if there are expenses you can cut out.

 
One advantage of quitting your job is that you will have more time to spend on the job search, especially time to interview and network. Looking for a new job has often been compared to taking on a part-time job because of the time and energy required.
 
A job change may be in your (immediate) future. But don’t act without thinking or planning your next move — especially if you want to make a change in reaction to a bad day, being overlooked for a promotion, or because of a disagreement with a co-worker or manager.

“If you build it, they will come” may have been true for the Iowa corn farmer in the 1989 film “Field of Dreams,” but as a jobseeker, simply “building” a LinkedIn profile will not open the floodgates to job opportunities, nor will you have recruiters contacting you to solicit your interest in filling their open positions.
 
About 87 percent of recruiters (92 percent of recruiters with Fortune 1000 companies) use LinkedIn as a major source for finding and vetting candidates and posting positions. For your profile to have the greatest impact on your job search, there are two things you must do:

1. Build a complete profile that is well-branded and keyword optimized (you may want to hire a professional to help you with this, if you haven’t already).
2. Increase your visibility by optimizing your LinkedIn Settings and Career Interests. This guide will walk you through what to do, how to do it, and why.  

​
The first step is to locate the Settings & Privacy page in your profile; the following screenshot will show you how.

Hover your mouse over the word Me and click the drop-down arrow below the thumbnail image of your profile picture.
 
Scroll down to Settings & Privacy and click.
 
This will open the Settings & Privacy window, with four headings across the top (Account, Privacy, Ads, and Communications). You’ll want to be sure you have the window open for Privacy.
 
There are several categories of settings on this page, beginning with How others see your profile and network information. Scroll about two-thirds of the way down and you will find the heading for Job seeking preferences.
 
The next screenshot shows you what this section looks like and the five areas to address. Follow along…
 

Let’s start by looking at the various options available to you. Click on either the first heading or the word Change as listed on the right side (not showing in this picture).

The first few settings address how your applications will be handled when you apply for a job via LinkedIn. You can save your application answers (I recommend turning this feature on), choose to apply for jobs with 1-Click Apply (to activate this feature, you must first scroll down to Contact information and enter a phone number), and input an email and address and phone number where recruiters can reach you. The next screenshot shows you each of these options.

When you apply for an Easy Apply job on LinkedIn, you can save your application information and use the information as default for future job applications, allowing you to more quickly apply for jobs. You can also opt in to applying for jobs with 1-Click Apply based on this saved application information.
 
When you apply to jobs with 1-Click Apply, LinkedIn will send the job poster your full LinkedIn profile in addition to the following saved application answers:
 

• Email address: You can choose from the email addresses you’ve already provided and verified. You can’t add a new email address with 1-Click Apply.
• Phone number: You’ll need to provide a new phone number to be included with your application. LinkedIn won’t use the phone number stored in Settings & Privacy. Phone numbers will be pre-populated, either via the first application or from the job application settings page.

 
​You can preview your application and change your answers before applying to any job.
 
Scroll down further and you will have the option of uploading a resume. You can have as many as four different versions of your resume uploaded and saved in your profile. The next screenshot shows you how.
 
Note: Resumes you have uploaded to your profile are not visible to other LinkedIn users. They are only stored in your account and available for you to attach to applications.
​

• To upload a new resume, click Upload under Default Resume in the Resume section. LinkedIn will only store the four most recently used resumes that were submitted on LinkedIn.com or the LinkedIn Mobile App. If there are four stored resumes, the Upload button won’t be available, and you’ll need to delete a recently used Resume to upload a new one.
• To replace your default resume for 1-Click Apply, click Replace Default under Default Resume in the Resume section.
• To remove your default Resume for 1-Click Apply, click the More icon (…) next to the resume name under Default Resume in the Resume section and select Remove Default from the dropdown.
• To delete a recently-used resume, click the More icon (…) next to the resume name under Recent Resumes in the Resume section and select Delete from the dropdown.

 
Important: The ability to reuse recently uploaded resumes is currently only available on LinkedIn.com and the LinkedIn Mobile App. The feature is not currently available on the LinkedIn Job Search App.
 
Resume Requirements:

• The file must be less than 5 MB.
• The file format must be Microsoft Word or PDF only.
• On mobile, you can’t attach a resume when applying for jobs. However, many jobs support applications with your LinkedIn profile. You can also save jobs and complete the application process on your computer if you prefer to upload a resume with your application.​  ​

Once you have completed all your application settings, go back to the Privacy tab and click on the second set of options, as shown in the next screenshot.

Your options are a simple Yes or No. Click either on the heading or the word Change and toggle the radio button to Yes.

 You will receive an email notification from LinkedIn confirming this change. (And you will receive another email from LinkedIn if you change your setting to “No.”)
 
Important: To protect your privacy, LinkedIn takes steps to keep users of LinkedIn Recruiter who work at your company — as well as related companies — from seeing the Career Interests that you share. However, LinkedIn notes that they “can’t guarantee complete privacy.”
​

Job alerts serve two functions:
1)      They let recruiters know that you are interested in working for their company; and
2)      They push newly-posted job opportunities to your inbox.
 
Going back to your Privacy settings, click on the third heading under Job seeking preferences, as illustrated in the next screenshot.

As with the previous section, your options are a simple Yes or No. Click either on the heading or the word Change and toggle the radio button to Yes.
​

 As a savvy jobseeker, you should have already created a list of companies you would like to target in your job search. (The recommended minimum number of companies to have on your list is 20). There is a document included at the end of this guide for creating this list and tracking your activity.
 
In November 2018, LinkedIn rolled out a new feature that enables users to set up job alerts on a Company Page. Once you’ve set up a job alert, you’ll be notified of new jobs that match your skills through the Notifications tab.
 
You can also share your interests with recruiters of companies you are targeting. Your details will only be shared with recruiters who want to contact members who have created job alerts specifically for their company.
 
To set up job alerts for a specific company:
1.      Search for the company you’re interested in on the LinkedIn homepage. i.e.: The Coca-Cola Company. 
2.      On the Company Page, click the Jobs tab.
3.      Click Create Job Alert to set up alerts for when the company posts jobs that match your skills.
 
Once you create a job alert, you can also let recruiters know that you’ve created job alerts for their company by switching the toggle to On. To stop notifying your interests to recruiters, switch the toggle to Off. Your changes will be saved automatically.
 
4.      You can view and manage the list of all companies that you’ve created job alerts for by clicking Manage Job Alerts on the Jobs page.
 
You can also manage your job alerts from the At companies you’ve saved job alerts for section on the Jobs page.
 
The following screenshots illustrate how to locate a company page and create a job alert.
 
From the Home page of your profile, click in the Search box, scroll down to Content, and from the drop-down list, click on Companies. This will take you to the Companies search screen. Or you can just type a company name in the Search box.

Type in the name of a company on your target list and click to go to the company page. The following screenshot is taken from IBM’s company page. On the left drop-down menu, click on Jobs and then click on the text box Create job alert.

You’ll also want to toggle the radio button to On, as illustrated in the next screenshot.

Going back to your Privacy settings, click on the fourth heading under Job seeking preferences, as illustrated in the next screenshot.

As with the previous section, your options are a simple Yes or No. Click either on the heading or the word Change and toggle the radio button to Yes.
​

Third-party job applicant accounts may be stored on LinkedIn after being created or added by you while applying to jobs through LinkedIn. You would have elected to activate this feature when you modified your Job application settings, as described at the beginning of this guide. The following screenshot is a reminder of where you made this change:

To view and manage your stored job applicant accounts, go back to your Privacy settings and click on the fifth heading under Job seeking preferences, as illustrated in the next screenshot.

By saving your application when applying to a company, you can reuse your uploaded resumes and other job application information for future applications to that company. Saved answers can only be used when applying via the Apply with LinkedIn on partner sites.
 
You can delete the history of the account creation from LinkedIn under Settings & Privacy. Once a stored job applicant account is removed, LinkedIn won’t auto-populate or recognize that you have an account if you apply to a job within that third-party job applicant account in the future.
 
To fully remove your information from the third-party job applicant account owner, you will need to contact the third party directly.
 
Important: This information is only stored for third-party applications that require a created account.
 

You can share your career goals — including the types of companies and roles you are most interested in — with recruiters on LinkedIn who may have opportunities that match your interests and background. Once you opt to share your career goals with recruiters, users of LinkedIn’s Recruiter product will be able to find you based on your shared career interests when they are searching for profiles.
 
This is an extremely valuable section to complete, whether you are an active or passive jobseeker. Remember, to protect your privacy, LinkedIn has taken steps to keep LinkedIn Recruiter users who work at your company, as well as related companies, from seeing the career interests you share. (However, remember that LinkedIn says this is not a foolproof method, so consider that before proceeding.)
 
Note: You can share your career interests with recruiters for a period of six months (180 days), after which it will automatically be turned off. You will receive an email notifying you that you’re no longer sharing your career interests. However, you can continue sharing by manually changing the settings.
 
From the Home screen of your profile, click on Jobs and then on Career Interests, as illustrated in the next screenshot.
 ​

You can share your career goals — including the types of companies and roles you are most interested in — with recruiters on LinkedIn who may have opportunities that match your interests and background. Once you opt to share your career goals with recruiters, users of LinkedIn’s Recruiter product will be able to find you based on your shared career interests when they are searching for profiles.
 
This is an extremely valuable section to complete, whether you are an active or passive jobseeker. Remember, to protect your privacy, LinkedIn has taken steps to keep LinkedIn Recruiter users who work at your company, as well as related companies, from seeing the career interests you share. (However, remember that LinkedIn says this is not a foolproof method, so consider that before proceeding.)
 
Note: You can share your career interests with recruiters for a period of six months (180 days), after which it will automatically be turned off. You will receive an email notifying you that you’re no longer sharing your career interests. However, you can continue sharing by manually changing the settings.
 
From the Home screen of your profile, click on Jobs and then on Career Interests, as illustrated in the next screenshot.
 ​

The next few screenshots illustrate the various settings.

When you toggle On the setting to Let recruiters know you’re open, it will automatically turn off after 90 days. You will need to turn it back on if you are still searching.
 
The Note to recruiters text box is where you can key in something specific about your search, such as your willingness to travel, that you are changing careers, or that you are in the market because of a company-wide downsizing. You are limited to 300 characters.
 
In the next two text boxes, choose from the drop-down arrow options to specify your Status and your Start date.
 
Below that, you can enter a number of job titles for which you’d like to be considered.
 
Note: When you start typing, a job title that is in LinkedIn’s database will pop up and you can click on it to add it. If you try to add a title that is not in the database, an error message that reads Invalid input will appear.
 
Next, you can indicate where you would like your next job to be located, if you are open to working remotely, and what types of jobs you are open to.
 

In the final two settings you can let the recruiter know what industries you prefer and the size of the company you would like to work for.
 
Note: As with job titles, you must choose from the list of 148 industries that are included in LinkedIn’s database. There is no limit to how many industries you can add. Refer to the Profile Industry Choices table that is included with this guide.

LinkedIn’s artificial intelligence (AI) tracks when you are on LinkedIn and what you are doing. Company recruiters can actually “see” which candidates have taken an interest in their company — not only creating Job alerts, but also by who is following their company, what content they are viewing and sharing, and the number of connections they have within the company.
 
The next screenshot of the IBM company page shows you where the links are found to follow a company and locate people who work there. You’ll also see a feed of the company’s recent posts.

While on the company page, another area you may want to look at is found on the About page. The next screenshot is also taken from the IBM company page.
 
By clicking on the About link to the left of the screen, the Overview will be revealed. If you scroll to the bottom of the page details, you will find a section labeled as Specialties (see the section encased in a red border in the screenshot).
 
Having the right keywords throughout your LinkedIn profile will increase your chances of being found in a Recruiter search. When possible, work a company’s Specialties keywords into your profile, resume, and/or cover letter when applying to that company.

Use this document to create a list of companies you are targeting in your search and place an “X” in each column once you have completed the task. Note: Some companies (particularly smaller companies) may not have a LinkedIn page.
 
When you are logged in to a company page, click the relevant links to follow, create job alerts, and find profiles for people on LinkedIn who currently work at the company. Ways to engage with the company include reading (and possibly sharing) their updates.

​Everybody wants to work from home or a remote location, at least from time to time. The latest report indicating the State of Telecommuting in the US Employee Workforce is from 2017. It indicates:
Almost 3% of the US Workforce works remotely from home at least half the time. That means almost 4M US employees.

• In only 10 years, the number of telecommuters increased by 115% (2005-15)
• In 2017 the number of employees with flexible hours was 40% more than it was in 2010

 
Everyone benefits from telecommuting. The 2016 Global Telework Survey indicates that “telecommuting has seen a 37 percent rise in popularity in the last decade”. Below is a list of how it helps businesses while empowering employees. So, if you request telecommuting as a benefit from your company, you may want to mention:

• BETTER RESULTS: Research shows that telecommuting employees are generally happier about their job and 40%+ of remote employees produce better results than their commuting counterparts.  
• HEALTHIER = CHEAPER: Telecommuting has proved to lower employers’ medical bills in the long run. Almost 40 Billions of miles have been saved annually from telecommuting which has employees’ stress significantly. Not to mention it contributes to a greener planet.
• IMPROVED HABITS: Research shows that when stress from driving to work is reduced, almost 75% of employees took better care of themselves starting with eating better at home and becoming healthier.  
• REDUCED EXPENSES:Telecommuting reduces operational expenses starting from the cost of utilities to dollars per sq. ft. of space and everything else in between.

 

Where are you lost or stuck in your job search? This guide is a self-assessment exercise combined with practical tips to help you get unstuck and move forward towards landing your dream job.
 
There are plenty of smart, successful people who struggle with finding jobs and/or a satisfying career. Why is this? Many times, they don’t know how to look for work. Most people have never been taught how to find a new job. So they do the things that they “think” they should do — applying for positions online, posting their résumé on job boards, and even creating a LinkedIn profile (even if they’re not sure what to do with it). But when they don’t get the results they want, they get stuck. With no immediate results, it’s easy to get frustrated. Many times, they won’t hear anything back at all from their applications, so they’re not sure how to move forward.
 
Before we look at the reasons why you might be lost or stuck, ask yourself some “bigger picture” questions:

• Am I doing what I’m meant to be doing? (Is the work I’m doing the “right job” or is it just “a job”?)
• Do I have the skills, experience, and/or qualifications necessary for the jobs I’m pursuing (if I’m being really honest with myself)?
• Have I conducted informational interviews to really understand the needs of employers for the types of jobs I’m pursuing — and to make new connections?
• Is there another way I can use my skills? (Making a change doesn’t always require going back to school or making a “big” change. It can simply mean using your skills in a new or different way.)
• Does finding another job in this field require something that I haven’t done yet? For example, a move? Taking a lateral position (maybe even with a pay cut) because it will mean developing a new skill set that offers more room for growth? A change in focus?
• Have I asked someone I know/like/trust for their honest feedback about how I’m presenting myself in my job search? Have I asked for feedback from hiring managers after interviews for jobs that I haven’t been offered?
• Am I really doing the “work” of conducting a job search, or am I just doing things that are “easy” or “comfortable” for me?

 
People who are most successful in finding — and landing — the job they want have several things in common:

1. Clearly defined goals — and the ability to research how to accomplish those goals. This includes identifying companies you’re interested in working for, potential job titles, contact information for people in the position to hire you (or connect you to the hiring manager), and knowledge of the company.
2. The willingness to invest time, energy, and money in their job search. This includes a strong résumé and other career communication documents, the right interview attire, career assessments, coaching to improve skills necessary for success in the job search (i.e., interview preparation, salary negotiation), etc.
3. The ability to document and to quantify accomplishments and achievements in their education, work experience, and/or volunteer work.

 
If your job search isn’t working, it’s time to do something different. Treat your job search as a project, with defined objectives, an action plan, and a timeline. Ask someone you trust (a spouse, friend, another jobseeker, or a career coach or counselor) to be your accountability partner — someone who will support, encourage, and motivate you in your job search.
 
The first step is to figure out where you’re stuck.
 
There are several areas where you might be having difficulty. If you are having trouble in more than one area, start with first reason and “fix” that before you move on to the next area.

Stop and Engage in Self-Examination. A successful job search requires that you identify and articulate your “career vision” — the type of work environment, location and lifestyle, and job you want — so that when you look for potential job opportunities, you can see if it will be a good fit, based on your identified values.
 
Author Lewis Carroll wrote, “If you don’t know where you are going, any road will get you there.” The same is true in your job search. People who say, “I just want a job, any job” will actually have a harder time finding a job than someone who knows what they want!
 
With that in mind:

• Have you clearly defined what kind of job you want? (Use the “Your Ideal Job” worksheet included in this guide to clarify what your dream job looks like.) You don’t have to limit your search to this company profile, but defining what kind of environment is most attractive to you is a good place to start.
• Ask yourself:

1.         What am I good at?
2.         What am I not so good at?
3.         What do I like doing?
4.         What skills do I need to update in order to stay current?

• Next, can you clearly describe the value you would bring to the company? In her book, Résumé Magic, author Susan Whitcomb identifies 12 specific needs most companies have. These include the company’s desire to:

1.         Make money.
2.         Save money.
3.         Save time.
4.         Make work easier.
5.         Solve a specific problem.
6.         Be more competitive.
7.         Build relationship / an image.
8.         Expand business.
9.         Attract new customers.
10.      Retain existing customers.

Think about how you’re able to help an employer meet these “employer buying motivators.” Once you’re able to define who you are and who you want to work for, then move on to the next step.
​

A professionally written résumé is ideally suited for one particular job target. This may be a specific job title (“administrative assistant”) or several jobs that are similarly suited — for example, senior accountant/finance manager/chief financial officer. If you’re not getting calls for interviews, your résumé may be the issue.
 
Take a look at your résumé:

• If your résumé was professionally written, have you changed the wording from the original version? Did you change anything on the recommendation of a friend or colleague? Did you “water down” the language by adding or removing information?
• Did you give the résumé writer the strongest examples of your accomplishments — and quantify them with numbers, percentages, and dollars (whenever possible)?
• Are you using the résumé to apply for different positions than it was originally intended? (For example, if the résumé was developed to pursue a teaching position but you’re using it to apply for a job at a nonprofit.)

 
If you wrote the résumé yourself — or had a friend or relative write it — consider having it reviewed by a professional résumé writer who can give you objective advice about whether it meets today’s standards for an interview-ready résumé. The process of having your résumé written by a professional résumé writer can be eye-opening. Most résumé writers will work with you to identify your “personal brand” (what makes you unique as a jobseeker) and collect strong accomplishments that will help define how you can be an asset to your next employer as part of the résumé development process.
 
If it’s not the résumé or job target, it may be your job search tactics. One definition of insanity is “doing the same thing over and over again and expecting different results.”

• How are you using the résumé? Are you getting it in the hands of a hiring decision-maker for the type of job you want?
• Are you spending enough time on your job search? If you’re not working, commit yourself to a minimum of 40 hours per week devoted to your job search. If you are working, devote at least 20 hours each week to finding a new job.
• Work smarter, not harder. If you’re applying for 20 jobs online, you may think that you need to apply for 40 jobs. Instead, re-examine how you’re finding out about and applying for positions.

 
That leads to the next area where you may be stuck.

Once you have your résumé and cover letter, the next step is to get them in the hands of a decision-maker who has the authority to interview you — and, hopefully, offer you the job (or at least advance your job search).
 
There are five major ways to search for a job.

This is where most jobseekers spend their time, but most people won’t find their dream job by applying for posted positions. Research suggests that only 2-4% of jobseekers land a job using Internet job boards. Most large companies receive between 200 and 10,000 résumés a month — the majority of these come from online applications for jobs they’ve posted.
 
There are many places where jobs are posted online. These can include the hiring company’s website or LinkedIn Company Page, niche websites (like www.Dice.com for information technology jobs, or www.JobsInLogistics.com), aggregator sites (such as www.Monster.com, www.CareerBuilder.com, or www.Indeed.com), social media (some companies will post job openings on Facebook, Twitter, or Instagram), or even www.Craigslist.com.
 
The aggregator sites — also known as the “big boards” — aren’t as effective as they used to be. Listing fees have increased while success rates have declined. However, you shouldn’t discount them entirely. If you see a job posting on a big board, go directly to the employer’s web site and see if the position is listed there as well. By applying through the company’s web site, you’ll not only get the chance to research the company, you might be able to identify a hiring decision-maker directly. And if you are able to find the hiring manager’s name, follow up your online application with a résumé and cover letter by mail. But remember, once a position is advertised, the competition for it can be overwhelming.
 

Most jobs posted in newspapers are for lower salary positions (under $30,000/year) but that is not always the case, so it can be worth your while to spend some of your time finding and applying for jobs you see advertised in print publications. You may find jobs advertised in your local newspaper or in a trade journal for your industry.
 
Newspaper advertising is expensive for employers, though, so you’ll find a lot of companies with openings aren’t advertising them in the newspaper.
 
However, the newspaper can be a useful tool in identifying job “leads” — companies that hire people to do the kind of job you want. You may find you get more mileage by reading the newspaper or trade journal to find companies that are expanding and growing. You’ll also find these kinds of companies profiled in the Business section of the newspaper, in magazines like Inc., Forbes, and Fortune, and in local business journals. (Locate local business journals here: http://www.bizjournals.com/).
​

For certain kinds of jobs, companies pay third parties (recruiters or employment agencies) to screen and recommend potential employees.
 
These jobs usually fall into three areas:

• Positions paying under $30,000 a year (usually administrative jobs) — these are usually filled by employment agencies on a temp or temp-to-hire basis.
• Specialized positions where a closely-defined skill set is desired (for example, information technology jobs).
• Managers and executives making in excess of $75,000. These jobs are not usually advertised.

 
In exchange for finding candidates, screening them, and recommending the “best fits,” an employer will pay a fee that is usually equal to one-third of the employee’s base salary for the first year to the recruiter or employer, upon a successful hire.
 
The most important thing to recognize about working with recruiters is that they work for the hiring company, not for you. They only get paid if they make a successful placement. Because you’re not paying for the service, sending a résumé to one of these companies is a good idea, but it won’t always result in success — or even a return phone call.
 
You can find recruiters in the phone book (under “Employment Agencies”) or online. Use Google to search: Recruiter and [city name] and [job title].
 
Or look in the newspaper classifieds or your industry trade journal for recruiting firms advertising for candidates in your skill area. You can also connect with recruiters or employment agencies at job boards or through LinkedIn.
 
Remember, the employer pays the recruiter fee, so you should never be asked to pay a fee to work with a real recruiter. Don’t be fooled by people claiming to be recruiters who ask you to pay hundreds or thousands of dollars to work with them.
 
It’s fine to work with multiple recruiters. The more recruiter contacts you have, the larger your network, and the greater the number of opportunities that will present themselves. Recruiter relationships are generally not exclusive. Start with 2-3 and expand your contacts if you’re not getting results. But be honest if you’re asked who else you are working with.
 
There are also variations of the employment agency you may come across. For example, if you are employed in a union trade, your union hall may function as an employment agency, offering connections to union jobs. And if you are between jobs and want to be hired as a day laborer, there are certain employment agencies that specialize in extremely short-term positions (usually one day, or a few days at a time).
 
And, don’t discount the resources offered by CareerOneStop (http://www.careeronestop.org/) or American Job Center (http://jobcenter.usa.gov/). Local or state employment agencies can also help connect you to employers in your area.

Networking remains one of the best job search strategies you can use to find your next job — or your dream job — but it’s probably the least understood method. Many jobseekers think networking means alerting the people you know that you want a new job. But it’s more than that. Your network is most valuable when you can ask for help in identifying job leads, obtaining information, getting advice, and/or making referrals. For example, if you want to work at a specific company, ask people in your network if they know anyone who currently works for — or used to work for — “Company X.” Then, ask for an introduction to that person, and ask them about the company, culture, and hiring practices.
 
It’s important to actively develop and cultivate your network. This can include: friends, relatives, parents of children’s friends, parents of your friends, relatives of your friends, club members, cousins, neighbors, your doctor, financial advisor, attorney, current and previous co-workers and managers, suppliers, professional association contacts, clients, and community contacts (civic leaders, clergy, etc.).
 
Here are some more opportunities to develop your network:

• Attend networking events (for example, those hosted by your professional organization, Chamber of Commerce, tip groups, NetworkAfterWork, etc.). You can also network while you’re attending sports, school, or cultural events.
• Work as a volunteer. For example, serve on the Membership Committee of your industry association. Getting involved in any charitable organization can be beneficial.
• Participate in online communities. This can be a social networking site — like LinkedIn or Facebook — or an alumni site or your trade association’s website (which might have a message board or email list to connect members). Be a giver — your willingness to help others will raise your professional profile and make others more willing to help you in return.
• Contact your alumni groups. Your college or university should have an alumni association (often with a directory of members) that can be useful. You can mine the directory for contacts in your field, even if they didn’t graduate in the same year as you. Your common interest in cheering for “The Bears” connects you! And look for connections on LinkedIn. Many universities maintain alumni-only Groups on LinkedIn.
• Join your professional association — but don’t just send in your dues…get involved! As mentioned before, the Membership Committee is often looking for help, but the Program Committee (that plans the continuing education events and networking programs) or the Finance Committee (the one that helps line up sponsors — i.e., influential employers in the industry) can also be good choices.
• Your colleagues can be a tremendous resource. Contact them and ask for their help with identifying contact names and numbers, generating ideas about where your skills might be most valuable, and learning more about company culture. Be sure to ask if you can use their name to “get in the door” with their contacts.

 
The single biggest mistake most jobseekers make is not asking for help from their network. People want to help you — so let them!

Tap into the so-called “hidden job market” by using the direct contact job search method. Remember: Companies hire people to solve their problems. Use the “employer buying motivators” list from earlier in this guide to identify the specific ways you can help a prospective employer — and then don’t wait for a help wanted ad to be posted to offer your services. How do you do this? Use the other four methods for ideas:

• Online. Research trends and companies online. Identify key problems from executive speeches, reports, or profiles — or read their news releases on their website. A good source of information is Vault.com (www.vault.com). You can also identify potential employers using the online Yellow Pages. Are you a teacher? Every school in the area will be listed. The same is true if you want to work for a plumbing company, law firm, counseling office, veterinarian, or financial services firm. You can also make connections with hiring managers through LinkedIn.
• Newspaper. Identifying companies that are likely employers through their ads, profiles about them, or job listings that indicate a need for your expertise. Look at companies that are advertising openings to see what kinds of companies hire for the type of job you’re interested in. (For example, a company that is hiring a lot of production workers will likely need additional managers. If you’re looking for a Customer Service Supervisor job, look for a company that is hiring lots of customer service representatives.)
• Recruiters/Employment Services. This is the perfect example of a direct contact. (“Hey, I don’t know if one of your client companies currently needs someone with my skills, but here is what I have to offer…”)
• Networking. It happens all the time. Someone in your network says, “You know what? You should talk to John Jones at XYZ Company. They could use someone like you.”

 
It’s estimated that anywhere from 30 to 75 percent of jobs are not advertised. How are these positions being filled? Through networking and direct contact. How do you make direct contact? Call, use your network for an introduction, send an email, or write a targeted cover letter and send it with your résumé. You can also use résumé distribution services — like ResumeSpider or ResumeRabbit — to send unsolicited résumés to targeted contacts.
 
But the real key to success is following up. When using direct contact, persistence is the key!
 
Do your homework about companies you are interested in. Always research the company. The basic information you need is: Who to direct your résumé to within the company and whether the company has jobs (or job possibilities) that match your area of interest, education, and/or expertise. You can’t just send a general letter to “HR” or one addressed to “President, ABC Company.” You have to send it to a person. The best people to contact are managers and executives.
 
Every unsolicited résumé you send should be accompanied by a personalized, targeted cover letter. You are simply “spamming” potential employers when you mass mail 10, 20, or 100 résumés without researching them individually and customizing a cover letter. Even if you have the most creative résumé, without supporting documentation, you’re probably wasting your time.
 
Instead, take the time to develop a customized cover letter listing how your specific skills and attributes can be an asset to the company.
 
Next, be prepared for your job search. Make sure you keep a record of the résumés you’ve sent, using a follow-up log. When you send out a résumé, mention what your next step is — for example, “I will be contacting you within the week.” Make a note in your calendar and then follow up as promised. When you’re “spamming” employers, you lose the ability to closely follow up on the résumés you’ve sent. Ten résumés and cover letters that you follow up on are better than 100 résumés with no follow-up.
 
Follow up on letters by making a phone call. If you call and don’t get a response, send an email. Leverage your network to get personal introductions. Your efforts will yield interviews. You can dramatically increase your chances of being interviewed and receiving a job offer by following up with both your network and the person with the power to hire you in an effort to positively influence the selection process.
 
In your job search, you shouldn’t rule out any job search tactic — just consider how effective it is, and spend more of your time on high-impact tactics like networking and direct contact.

​If you’re getting interviews, your résumé is doing its job — assuming you’re getting interviews for the types of jobs you want. But what you do before, during, and after the interview can increase your chances of getting the offer.
 
Before the interview, do your homework! Review the company’s website and learn more about the key personnel, the work they do, their clients, and potential areas where you might be an asset. Google the company. Look for recent news articles about the company. Review the company’s social media profiles (if they exist). Check out the company on Glassdoor.com (www.glassdoor.com) and see what current and former employees have to say. Ask your network for help learning more about the targeted company. If you know your interviewer’s name, Google that too. Check out his or her LinkedIn profile and social media accounts. And prepare a list of targeted questions to ask in the interview — 3-5 questions that demonstrate you’ve done your homework and that, when answered, will give you additional insight into the company.
 
In the interview, listen carefully. Your interviewer is assessing your fit with the company, but you are doing the same. You want to make sure that this job is right for you, too! (Remember, we’re looking for the “right job” not just “any job.”) Practice your interview skills too!
 
Be prepared to give a “closing statement.” If you’re given the opportunity in the interview, be ready to summarize (in 90 seconds or less) why you think you’d be a good fit for the position. If possible, incorporate in the additional information you’ve learned in the interview itself! Prepare the key points of this closing statement in advance, but practice it until it sounds natural, not canned or rehearsed. And before the interview ends, ask if the interviewer needs anything else from you to help with the decision — a list of references, work samples, a 30-60-90 day plan for what you’d do in the first three months on the job, etc.
 
And don’t forget that it’s okay to specifically express your interest in working for the company! At the end of the interview, ask what the next step is. You want to know if there is another round of interviews, and when it will begin, or when the hiring decision will be made. Ask if it’s okay to follow-up — and if they’d prefer phone or email?
 
Immediately after the interview, send a follow-up/thank you note. Handwritten notes are always appreciated, especially if you can mail it the same day (and the hiring timeline allows sufficient time for it to be sent and received). Otherwise, an email follow-up is fine. Express your appreciation for the opportunity to meet, reiterate your specific interest in the job and the company, and confirm the “next step” — whether that’s information you’ve promised to provide, or what you’re expecting from the interviewer.
 
If you don’t hear back from the interviewer in the time you expected to hear from him or her, it’s okay to follow-up. Just remember that hiring often takes much longer than expected, so don’t be a pest. Be respectful in your follow-up efforts. (“You had mentioned that you thought the second round of interviews would start this week, and I just wanted to make sure that you had everything you needed from me to assist in your decision-making.”)
 
If you don’t end up getting another interview — or the job offer — try to follow-up with the interviewer to get feedback — specifically, why another candidate was a better fit. You may not be able to obtain this information (busy hiring managers may not take the time to respond), but if you can get this type of feedback, it can be helpful in your overall job search. If you can’t reach the hiring manager, watch who is ultimately hired, and assess that person’s professional profile and see if there was something that might indicate a key qualification (perhaps a certification, or a past employer) that might have set them apart. Sometimes you just won’t be able to tell, however, and you must simply move forward to the next opportunity.
 
Get in the habit of rewarding yourself for effort, regardless of your results. If you put in the effort, eventually the results will follow.

To identify how to position yourself, it helps to examine a couple of key issues:

• What is the Company’s Need? What specific problem are they trying to solve with this job? Are they trying to make money? Save money? Save time? Keep existing customers? Acquire new customers?
• What are your Core Abilities? What special abilities do you possess that separate you from other candidates for this position?
• What are your Values? What is your belief system (behavior and ethics) that is inherent to you? Does this set you apart?
• What is your Connection to the Company’s Need? Do you possess something special that solves your target employer’s problem?

 
Be aware of the kind of work you are willing to do, and the kind of work you don’t want to do. Make a list of the things you like to do, and what you don’t like to do.
 
Look to your work history for clues to your positioning. What in your work history did you do to make things better? Look for instances where you showed leadership and accomplishments.
 
Check out your existing online profile. What comes up when you Google yourself? What is your social media presence? What are you known for online?
 
Begin with the end in mind: What job do you want? Then figure out what qualities and attributes set you apart from your competition.
 
Additional resources to help you identify what makes you stand out:

• Performance evaluations
• Customer appreciation letters
• Look through your emails to see what great things people have said about you and your work
• LinkedIn Recommendations
• Letters of commendation from colleagues and supervisors
• Ask people you know (and people you work with) for feedback. How do others see you?

​Researching your desired job can also help you identify your unique positioning. Looking at job postings can help, but you should also consider going further in-depth. These sites can help:

O*NET Online (https://www.onetonline.org/)
This website was created for the U.S. Department of Labor/Employment and Training Administration by the National Center for O*NET Development. The O*NET program is “the nation’s primary source of occupational information,” according to the site. It contains information on hundreds of occupations and is available to jobseekers at no cost.
 
Every occupation requires unique knowledge, skills, and abilities. These occupational characteristics are outlined on the site. The occupational descriptions, which include descriptions of day-to-day work, along with qualifications and interests of the typical worker, allow jobseekers to identify unique positioning opportunities for themselves in their job search.

You can also access the O*NET Resource Center, a free tool (available for immediate download) to assess your occupational interests.  The tool offers personalized career suggestions based on your interests and level of work experience.
 
Access the tool here: https://www.onetcenter.org/IP.html

​When you identify a profession, you can assess the knowledge, skills, and abilities required for success in the role. These can often provide guidance for positioning yourself. The “Personality” and “Technology” sections also give insight into your personal positioning.
 
The “On the Job, You Would” information includes common job functions. Look to see if these are areas where you excel — this can be a point of differentiation.
 
Also check out the “Also Called” information under the occupation for related job titles you can use in your personal positioning tagline.

America’s Career InfoNet (​https://www.careerinfonet.org/)
This website is affiliated with the U.S. Department of Labor’s CareerOneStop program. The website includes occupation and industry information, salary data, career videos, education resources, self-assessment tools, and career exploration assistance.

Occupational Outlook Handbook​ (https://www.bls.gov/ooh/)
The Occupational Outlook Handbook (OOH) provides information on what workers do, working conditions, what qualifications are required for success in the position, pay, job outlook, similar occupations, and sources of additional information for research for more than 300 occupational profiles.
 
To find an occupation, browse the occupational group of interest on the left-hand side of the website, or use the “A-Z Index” (if you know the specific occupation). You can also enter a job title into the “Search Handbook” box at the top of the site. You can also search for occupations by pay range, education level, training, projected number of new jobs, and projected job growth rate — using the “Occupation Finder” or occupation selector drop-down menus on the home page. If you can’t find an occupation you are interested in, look in the alphabetical index, using similar occupational titles to search for an occupation.

Glassdoor (https://www.glassdoor.com/)
You can also research your prospective employer to identify how to effectively position yourself to work at that specific company. Glassdoor is an excellent way to assess what is important to the employer and how you might fit in.

Dos and Don’ts For Positioning
Here are things you should do:

• Do make sure your positioning reflects your personality.
• Do incorporate in keywords (nouns, industry-specific terminology, and skills) into your personal positioning.
• Do be authentic. Make sure your personal positioning reflects your personal values, qualifications, and attributes.

 
Here are some things you should not do:

• Don’t go on and on. Don’t tell your whole life story. Get to the point quickly.
• Don’t be too general. One of the biggest mistakes with your personal position is not being specific enough. The more specific you are, the more effective your personal positioning will be.
• Don’t be boring. You need to get the reader’s attention! Be interesting.

 

Positioning Can Make It Easier to Find a Job
Recruiters and hiring managers need help knowing what kind of position you’re focused on. It’s harder to find a job when you don’t know what kind of job you want. Conversely, it is easier to find a job if you know what kind of job you want.
 
There are fewer opportunities for average performers to be found in the hiring process, but there are tremendous opportunities for stars. Positioning helps you identify where you can be a star performer and then make the case (through your work and your career communication documents) to support this claim.
 
The next step is to align your job search with your positioning. Make sure your résumé and interview preparation supports this and makes your case.
​

Build Your Personal Position Before You Start Looking for a Job
Many jobseekers develop their personal positioning when they are looking for a new job. But personal positioning can help you be more effective — and visible — in your current job.
 
In your current job, get attention for the work you’re already doing:

• Offer to do a presentation showing your (or your group’s) accomplishments for the quarter.
• Contact your company’s communications department to see if they are interested in doing an article for the company newsletter on a recent project.
• Make sure you are keeping an “Accomplishments Journal” documenting your current career successes.

 
Develop your own communications plan in your current position. Increase your personal visibility by speaking, writing, and participating in social media. Once you’ve identified your personal positioning, see how you can incorporate it into your everyday work life. This will make you worth more to your current employer (remember, superstars stand out!) and make you more attractive as a job candidate when it is time for you to look for a new position.